Benjamin Chua wearing a Santa hat
Founder & CEO, Trueframe

Benjamin Chua

Also known online as Ben Chuchu

I help founders turn their expertise into content that builds trust and books pipeline. I run Trueframe, a done-for-you content engine for B2B founders and high-revenue brands.

I started my first business at 16. I'm 25 now, which means nine years figuring out how content actually turns into revenue, not just attention.

I've used content to build my own ventures to seven figures, orchestrate a $2.1 million launch, and take Trueframe from zero to six figures in six months on inbound alone. Across everything I've made, that's tens of millions of views and 8 figures in revenue generated for the founders and brands I work with.

Trueframe is the team I built to do this for other founders. We run the whole engine, strategy, scripting, editing, and publishing, so a founder shows up for about 90 minutes a month and lets the rest compound.

17M+
Views generated
8 figures
Client revenue
$2.1M
Best launch day
9 years
In business

Your pipeline won't build itself.

You're already the expert. We just make sure everyone else knows it too. Pick a time below and let's map out your content engine.

No commitment. No pitch. Just a real conversation about your content.