Website & funnels for aesthetic clinics

Websites and booking funnels that turn your following into booked consultations

Your content is already pulling in attention. We build the site and booking funnel that turns it into consultations, not just likes and profile visits, fast and wired with real tracking.

15 minutes. No pitch. We'll tell you straight if we can help.

Your clinic's website is the weakest link in the funnel

The content brings the traffic. Most clinic sites still lose it before a consult ever gets booked.

Your following has nowhere real to land

The reels and posts do the hard part of pulling in attention, then it dead-ends on a generic homepage or a link-in-bio page with no path to a booked consultation.

Booking a consult takes too many taps

A patient scrolling on their phone won't hunt through a nav menu and a contact form. If the booking step is buried, most of that traffic just leaves.

Every clinic site looks like the same template

Squarespace and Wix themes make a specialist clinic look like every other clinic in the directory, with no real trust signal for a patient deciding who to book with.

You can't tell which post actually booked the consult

There's no real tracking wired between the content and the booking calendar, so nobody can say which platform or post is actually filling the schedule.

Case study · Marion C., De Lune Aesthetics

A fast-growing following finally had somewhere to book

Marion's content was pulling in real reach fast, followers up 2.2x in five weeks and her first full month of reach landing at 8.8 times her old baseline. That kind of traffic is wasted without a site built to catch it, so we rebuilt her web presence to give that audience a clear path to booking a consultation instead of dead-ending on a generic page.

2.2x

followers in 5 weeks (12,043 to 26,164)

8.8x

reach vs baseline in month one (430,563 vs 48,840)

367,252

reach on one viral reel

He gives very detailed reports and suggestions which helps content creation in a tremendous way. Highly recommend his services.

Marion C., De Lune Aesthetics
Case study · AANSA, nursing association

Proof we build real conversion-focused medical sites

AANSA is a medical association representing 180-plus members, and their site needed a real rebuild, not a template facelift. We rebuilt the whole site in Next.js from scratch and shipped a working member-portal demo alongside it, the same standard of build we bring to a clinic's website and booking funnel.

180+

medical association members served

Full rebuild

legacy site rebuilt in Next.js

Member portal

self-serve demo shipped alongside the site

17M+
Views generated
8 figures
Client revenue
40+
Founders & brands
9 years
In business

Don't take our word for it

Watch real founders talk about working with us.

Five months working together. We've made multiple seven figures since.

Tristan · Founder, Siluet

The video they give you in the end far exceeds what I could have dreamed of.

Dr. Marion · Plastic Surgeon, De Lune Aesthetics

Went from 1k and 2k deals to a 20k deal.

James · Founder, Outriders

Went from posting randomly to a real system that works.

Vincenzo · Founder, BioFlow

Finally found a team after going through 6 terrible agencies.

Robert · Founder, Clarity

Went from a couple ads a month to 65.

Hector · Head of Marketing, Spruce Eco

We didn't know how to script, shoot, or link video to our CTAs. Now we do.

Aziz · Founder, Everus

My trust online has increased and it's only getting better.

Stephan · Founder & CTO

Every client would do it again

Perfect 5.0 rating across the board

Before working with Ben and True Frame, I was spinning my wheels. I was creating content without strategy. Ben and his team built me a system requiring minimal time from me while generating serious results. I've tracked over six figures in converted pipeline revenue from qualified leads who referenced my specific content as trust building and helpful.

Robert T.Robert T. company

Robert T.

Epistemic Me Inc.

Ben has been a pleasure to work with. He gives very detailed reports and suggestions which helps content creation in a tremendous way. Highly recommend his services. He has an excellent team of very experienced staff.

Marion C.Marion C. company

Marion C.

De Lune Aesthetics

I'm very impressed by Benjamin's knowledge and strategy around social media marketing. After a few initial meetings, him and his team have proven themselves to be incredibly savvy, passionate, and resourceful, and I look forward to working closely with them on my new story!

Mohsen A.

Mohsen A.

Friendly Felix Studios

We used Trueframe to create our first VSL and some shorter form video content. Before working with them, we didn't know how to script, how to shoot, or how to link video content to our CTAs. After working with them, we had figured all of that out. They're efficient, reasonably priced, and a hard working team.

Aziz F.

Aziz F.

Everus

What sets Ben apart is he actually tracks what matters. Not vanity metrics. We went through my entire content funnel together and he pinpointed exactly where leads were dropping off. Implemented his suggestions and saw a measurable lift in qualified inbound within weeks. Rare to find someone who thinks this systematically.

Suhaib S.

Suhaib S.

Client

Hired him for one project and now I just keep coming back. The man knows what makes people click.

Louis R.Louis R. company

Louis R.

Lurkr

Benjamin was fantastic, I'll be working with him and his team again. Highly recommend for high quality videos.

R.J. N.R.J. N. company

R.J. N.

Ghost

Working with Ben has been incredible. Most contractors will do the bare minimum without communicating, but Ben is always looking for ways to add value while keeping me in the loop.

Elias M.Elias M. company

Elias M.

Corsair Terminal

Ben is fantastic to work with. Very knowledgeable about content strategy and business strategy as whole. Him and his team run super clean from start to finish. Supportive and work was clean and sent on time.

James D.James D. company

James D.

ME DIGITAL GROUP

I'd never thought to hire someone for content strategy because it seemed simple to me. However, working with Ben for a project immediately opened my eyes. It's the little things in content that he seemingly always catches. I can't recommend him highly enough!

Sulaiman G.

Sulaiman G.

Client

As someone who runs an agency myself, I don't say this lightly: Ben is one of the best in the business. He's constantly at the cutting edge of what's new and he's always FAST to implement those changes. That combination of staying ahead of the curve while consistently producing beautiful work for his clients is rare.

Vitor A.

Vitor A.

Agency Owner

Ben's expertise on content strategy showed an understanding of marketing and business I didn't even know existed. If anyone had opportunities to work with Ben and his company, they should consider themselves very lucky.

Hanis H.Hanis H. company

Hanis H.

Modern Valor Co.

Working with Ben has been excellent. He always comes up with great new ideas to help innovate and keeps up with business developments.

FG

Fahad G.

Client

Your content engine in three steps

We do the heavy lifting. You show up, talk, and go back to running your business.

1

Research & Strategy

We spend 10-20 hours researching your niche, competitors, and audience. Then we find your winning format and map out exactly what to post, how, and why.

  • 10-20 hours of niche-specific research
  • Winning format & template identification
  • Angle mapping & content positioning
2

Script & Record

We write your scripts and talking points. You record from wherever you are. We coach you on exactly how to shoot it so every clip is usable.

  • Script templates & talking points prepped for you
  • Remote recording guidance (on-site with Fly-Out plan)
  • Coached on exactly how to shoot for maximum impact
3

Post-Production & Growth

We edit, repurpose, and publish your content. Short-form is our specialty. Every month we review performance and double down on what's working.

  • Short-form editing, captions & publishing
  • Cross-platform distribution
  • Monthly analytics & performance reviews

Not ready for a call?

Not ready for a call? Steal our 48 Laws of Content Marketing

The playbook we use to turn a clinic's following into an actual funnel instead of a homepage nobody books through. Free.

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Common questions

How is this different from a Squarespace or Wix template for my clinic?
A template swaps in your logo and colors but keeps the same generic structure every other clinic in your area is using. We design and build the site and booking funnel around what actually gets a patient to book a consultation, wired with real tracking from day one.
Can you build the booking flow, not just a homepage?
Yes. We build the full path from a follower landing on the site to a booked consultation, including the pages and forms in between. That's the same standard of build we brought to AANSA's full website rebuild and member-portal demo.
My Instagram is already growing. Why do I need a new website?
Growing content and reach mean nothing if the site behind it can't turn that traffic into a booked consultation. Marion's following went 2.2x in five weeks and her reach hit 8.8 times her old baseline in month one. We rebuilt her web presence to give that traffic a real place to convert instead of dead-ending on a generic page.
Do you build in Next.js or a page builder?
Next.js. It loads fast on a phone, doesn't carry the plugin bloat that slows most clinic sites down over time, and it's built to scale as you add procedure pages, testimonials, or a booking funnel.
How do I know the new site is actually booking more consultations?
We wire in real conversion tracking on every build, so you can see which pages and which traffic sources actually turn into booked consultations instead of guessing from pageviews or profile visits.
Do you handle the content that drives traffic to the site too?
We can. If you already work with us on content, or want to, we build the site and booking funnel to match the audience that content is building, the same way we did for Marion at De Lune Aesthetics.
What if my current site was built for something specific and now feels outdated?
We've rebuilt sites like that from scratch. AANSA came to us with an outdated site for a 180-plus member medical association that needed more than a facelift, so we rebuilt the whole thing in Next.js and shipped a working member-portal demo alongside it.
Benjamin Chua, founder of Trueframe

Founded & led by

Benjamin Chua (BenChuchu)

Founder and CEO of Trueframe. 9 years building businesses (started at 16), tens of millions of views generated, and 8 figures in revenue created for the founders and brands he works with. He builds the content systems Trueframe runs.

Your pipeline won't build itself.

You're already the expert. We just make sure everyone else knows it too. Pick a time below and let's map out your content engine.

No commitment. No pitch. Just a real conversation about your content.