For aesthetic doctors & surgeons

Personal branding for aesthetic doctors who want to be the trusted name

Your skill is your edge, but patients can't see it online. We build the content engine that turns your clinical expertise into the doctor patients in your city already know and trust. You show up for a few minutes a month.

15 minutes. No pitch. We'll tell you straight if we can help.

The best surgeon in the room is losing bookings to the loudest one online

Your expertise should command a premium. Right now patients can't see it, so they pick the doctor they already know.

Patients pick the doctor they feel they know

Before anyone books a consult, they search your name and your city. They choose the doctor whose face and voice they already trust. If that isn't you, the booking goes to whoever showed up first.

Your expertise is your edge, and it's invisible online

You've done the training, the cases, the years in the chair. None of that shows up in a search result or a feed. The skill that should command a premium stays locked inside the clinic.

You're operating and consulting, with no time to make content

Your day is back-to-back patients. Sitting down to script, film, and edit isn't going to happen, so the content that would build your name never gets made.

Doctors with worse skill but better content win the booking

The loudest account in your niche isn't always the best clinician. But patients can't tell that from a feed, so the doctor with the camera presence books out while the better surgeon stays quiet.

Case study · A leading expert educator we work with

Deep expertise, turned into authority people follow

This is an expert with deep domain knowledge and a leaking top-of-funnel. The expertise was real and the reputation was earned, but it was sitting in recordings and talks that almost no one saw. We built the engine that turned that expertise into authority and steady inbound: a system that scripts around what he actually knows, then handles everything after. The same playbook builds an aesthetic doctor's authority with their own patients.

30%+

of YouTube traffic from shorts

5x

reach on the new content format

40+

founders & brands served

17M+
Views generated
8 figures
Client revenue
40+
Founders & brands
9 years
In business

Don't take our word for it

Watch real founders talk about working with us.

Five months working together. We've made multiple seven figures since.

Tristan · Founder, Siluet

Went from 1k and 2k deals to a 20k deal.

James · Founder, Outriders

Went from posting randomly to a real system that works.

Vincenzo · Founder, BioFlow

Finally found a team after going through 6 terrible agencies.

Robert · Founder, Clarity

Went from a couple ads a month to 65.

Hector · Head of Marketing, Spruce Eco

My trust online has increased and it's only getting better.

Stephan · Founder & CTO

Every client would do it again

Perfect 5.0 rating across the board

Before working with Ben and True Frame, I was spinning my wheels. I was creating content without strategy. Ben and his team built me a system requiring minimal time from me while generating serious results. I've tracked over six figures in converted pipeline revenue from qualified leads who referenced my specific content as trust building and helpful.

Robert T.Robert T. company

Robert T.

Epistemic Me Inc.

Ben has been a pleasure to work with. He gives very detailed reports and suggestions which helps content creation in a tremendous way. Highly recommend his services. He has an excellent team of very experienced staff.

Marion C.Marion C. company

Marion C.

De Lune Aesthetics

I'm very impressed by Benjamin's knowledge and strategy around social media marketing. After a few initial meetings, him and his team have proven themselves to be incredibly savvy, passionate, and resourceful, and I look forward to working closely with them on my new story!

Mohsen A.

Mohsen A.

Friendly Felix Studios

What sets Ben apart is he actually tracks what matters. Not vanity metrics. We went through my entire content funnel together and he pinpointed exactly where leads were dropping off. Implemented his suggestions and saw a measurable lift in qualified inbound within weeks. Rare to find someone who thinks this systematically.

Suhaib S.

Suhaib S.

Client

Hired him for one project and now I just keep coming back. The man knows what makes people click.

Louis R.Louis R. company

Louis R.

Lurkr

Benjamin was fantastic, I'll be working with him and his team again. Highly recommend for high quality videos.

R.J. N.R.J. N. company

R.J. N.

Ghost

Working with Ben has been incredible. Most contractors will do the bare minimum without communicating, but Ben is always looking for ways to add value while keeping me in the loop.

Elias M.Elias M. company

Elias M.

Corsair Terminal

Ben is fantastic to work with. Very knowledgeable about content strategy and business strategy as whole. Him and his team run super clean from start to finish. Supportive and work was clean and sent on time.

James D.James D. company

James D.

ME DIGITAL GROUP

I'd never thought to hire someone for content strategy because it seemed simple to me. However, working with Ben for a project immediately opened my eyes. It's the little things in content that he seemingly always catches. I can't recommend him highly enough!

Sulaiman G.

Sulaiman G.

Client

As someone who runs an agency myself, I don't say this lightly: Ben is one of the best in the business. He's constantly at the cutting edge of what's new and he's always FAST to implement those changes. That combination of staying ahead of the curve while consistently producing beautiful work for his clients is rare.

Vitor A.

Vitor A.

Agency Owner

Ben's expertise on content strategy showed an understanding of marketing and business I didn't even know existed. If anyone had opportunities to work with Ben and his company, they should consider themselves very lucky.

Hanis H.Hanis H. company

Hanis H.

Modern Valor Co.

Working with Ben has been excellent. He always comes up with great new ideas to help innovate and keeps up with business developments.

FG

Fahad G.

Client

Your content engine in three steps

We do the heavy lifting. You show up, talk, and go back to running your business.

1

Research & Strategy

We spend 10-20 hours researching your niche, competitors, and audience. Then we find your winning format and map out exactly what to post, how, and why.

  • 10-20 hours of niche-specific research
  • Winning format & template identification
  • Angle mapping & content positioning
2

Script & Record

We write your scripts and talking points. You record from wherever you are. We coach you on exactly how to shoot it so every clip is usable.

  • Script templates & talking points prepped for you
  • Remote recording guidance (on-site with Fly-Out plan)
  • Coached on exactly how to shoot for maximum impact
3

Post-Production & Growth

We edit, repurpose, and publish your content. Short-form is our specialty. Every month we review performance and double down on what's working.

  • Short-form editing, captions & publishing
  • Cross-platform distribution
  • Monthly analytics & performance reviews

Common questions

I'm a doctor, not a creator. Can this actually work for me?
Yes, and most of the doctors who get the best results felt exactly that way at the start. You don't need to be a creator. You need to explain your work clearly, which you already do with patients every day. We handle the strategy, scripting, filming structure, editing, and publishing. You bring the expertise and a few minutes on camera.
How much of my time does this take?
A few minutes a month on camera once we're set up. We script everything around your real cases and your point of view, coach you through a short recording, and run all editing, publishing, and analytics. The system is built so your involvement stays small while the output stays consistent.
How do you keep the content credible and compliant?
We script from your clinical knowledge and your standards, never from hype. You approve every piece before it goes live, so nothing gets published that you wouldn't say to a patient. We work within the advertising and medical-content rules that apply to you, avoid before-and-after claims you can't stand behind, and keep the tone educational rather than salesy.
What kind of content actually builds patient trust?
Content that shows how you think. Explaining why a treatment is or isn't right for someone, breaking down a common misconception, walking through how you approach a tricky case. Patients trust the doctor who teaches them, not the one who just lists services. We build a content system around your judgment, which is the thing competitors can't copy.
Will this bring patients, or just followers?
Patients are the point. Follower count is a vanity metric we don't optimize for. We focus on content that reaches the right people in your area and your niche, and we tag the calls-to-action so you can see consults coming back to specific pieces. The goal is a fuller book, not a bigger audience.
How fast will I see results?
Sharper, more consistent content within the first 30 days. Patient trust compounds, so the inbound effect usually builds over the first 2 to 3 months as your name starts showing up where patients are already looking.
BC

Founded & led by

Benjamin Chua (BenChuchu)

Founder and CEO of Trueframe. 9 years building businesses (started at 16), tens of millions of views generated, and 8 figures in revenue created for the founders and brands he works with. He builds the content systems Trueframe runs.

Your pipeline won't build itself.

You're already the expert. We just make sure everyone else knows it too. Pick a time below and let's map out your content engine.

No commitment. No pitch. Just a real conversation about your content.