LinkedIn content and carousels that turn your posts into pipeline
You already know LinkedIn builds trust and drives leads. We handle the strategy, ghostwrite every post in your voice, and design the carousels. You approve, we publish.
15 minutes. No pitch. We'll tell you straight if we can help.
Most founders know LinkedIn works. Almost none post consistently.
Content is the easiest lead channel you already have access to. Right now it's sitting unused because nobody has the hour a week to write and design it.
Posting stops the second things get busy
You know LinkedIn moves the needle. Then a client call runs long, a deadline hits, and the post you meant to write never gets written. A month goes by with nothing posted.
Generic ghostwriters don't sound like you
Most LinkedIn writers pull from a template and swap in your name. Readers can tell. A post that doesn't sound like the founder behind it never builds the trust that turns a stranger into a lead.
Carousels take hours you don't have
A good carousel means writing the slides, designing them, and formatting for LinkedIn's native post size, easily two or three hours per piece. Most founders skip carousels entirely or pay a freelancer per job and never keep up a rhythm.
Nobody can tell you if a post actually worked
Likes and comments tick up a little, then a deal closes somewhere and nobody connects it back to the post that built the trust. Without tracking, LinkedIn content stays a guess instead of a channel.
Six figures in pipeline, built on written content
Robert was already building trust with a niche B2B audience through written content, sharp posts, no video needed. We ran his LinkedIn plan the same way. We wrote in his voice and tied every post to what his buyers needed to hear before they picked up the phone. He also tested the model himself on Threads, about an hour a week with no team behind it, and it hit 600,000 views in ten days, proof the same engine works anywhere he points it.
Six figures
qualified B2B pipeline from content
600K views
in 10 days from his own written test, ~1hr/week
$500K+
booked for 2026 off the content-led pipeline
6 agencies
tried before us. This one stuck.
Watch the testimonial“I've tracked over six figures in converted pipeline revenue from qualified leads who referenced my specific content as trust building and helpful.”
Carousels added to a content engine that was already working
Marion's account was already growing fast under our content system, up 2.2x in five weeks and pulling 8.8 times her old reach baseline in her first full month. Once she saw what consistent content could do, she asked us to build a dedicated carousel package on top of it. We now design and deliver ten carousels a month for her practice, built into the same plan, so she never had to brief a separate designer or start a new workflow.
2.2x
Instagram followers in 5 weeks (12,043 to 26,164)
8.8x
reach in her first full month vs baseline
10/mo
designed carousels delivered as an add-on
$800/mo
carousel package added on top of her existing plan
“He gives very detailed reports and suggestions which helps content creation in a tremendous way. Highly recommend his services.”
Don't take our word for it
Watch real founders talk about working with us.
“Five months working together. We've made multiple seven figures since.”
Tristan · Founder, Siluet
“The video they give you in the end far exceeds what I could have dreamed of.”
Dr. Marion · Plastic Surgeon, De Lune Aesthetics
“Went from 1k and 2k deals to a 20k deal.”
James · Founder, Outriders
“Went from posting randomly to a real system that works.”
Vincenzo · Founder, BioFlow
“Finally found a team after going through 6 terrible agencies.”
Robert · Founder, Clarity
“Went from a couple ads a month to 65.”
Hector · Head of Marketing, Spruce Eco
“We didn't know how to script, shoot, or link video to our CTAs. Now we do.”
Aziz · Founder, Everus
“My trust online has increased and it's only getting better.”
Stephan · Founder & CTO
Every client would do it again
“Before working with Ben and True Frame, I was spinning my wheels. I was creating content without strategy. Ben and his team built me a system requiring minimal time from me while generating serious results. I've tracked over six figures in converted pipeline revenue from qualified leads who referenced my specific content as trust building and helpful.”
Robert T.
Epistemic Me Inc.
“Ben has been a pleasure to work with. He gives very detailed reports and suggestions which helps content creation in a tremendous way. Highly recommend his services. He has an excellent team of very experienced staff.”
Marion C.
De Lune Aesthetics
“I'm very impressed by Benjamin's knowledge and strategy around social media marketing. After a few initial meetings, him and his team have proven themselves to be incredibly savvy, passionate, and resourceful, and I look forward to working closely with them on my new story!”
Mohsen A.
Friendly Felix Studios
“We used Trueframe to create our first VSL and some shorter form video content. Before working with them, we didn't know how to script, how to shoot, or how to link video content to our CTAs. After working with them, we had figured all of that out. They're efficient, reasonably priced, and a hard working team.”
Aziz F.
Everus
“What sets Ben apart is he actually tracks what matters. Not vanity metrics. We went through my entire content funnel together and he pinpointed exactly where leads were dropping off. Implemented his suggestions and saw a measurable lift in qualified inbound within weeks. Rare to find someone who thinks this systematically.”
Suhaib S.
Client
“Hired him for one project and now I just keep coming back. The man knows what makes people click.”
Louis R.
Lurkr
“Benjamin was fantastic, I'll be working with him and his team again. Highly recommend for high quality videos.”
R.J. N.
Ghost
“Working with Ben has been incredible. Most contractors will do the bare minimum without communicating, but Ben is always looking for ways to add value while keeping me in the loop.”
Elias M.
Corsair Terminal
“Ben is fantastic to work with. Very knowledgeable about content strategy and business strategy as whole. Him and his team run super clean from start to finish. Supportive and work was clean and sent on time.”
James D.
ME DIGITAL GROUP
“I'd never thought to hire someone for content strategy because it seemed simple to me. However, working with Ben for a project immediately opened my eyes. It's the little things in content that he seemingly always catches. I can't recommend him highly enough!”
Sulaiman G.
Client
“As someone who runs an agency myself, I don't say this lightly: Ben is one of the best in the business. He's constantly at the cutting edge of what's new and he's always FAST to implement those changes. That combination of staying ahead of the curve while consistently producing beautiful work for his clients is rare.”
Vitor A.
Agency Owner
“Ben's expertise on content strategy showed an understanding of marketing and business I didn't even know existed. If anyone had opportunities to work with Ben and his company, they should consider themselves very lucky.”
Hanis H.
Modern Valor Co.
“Working with Ben has been excellent. He always comes up with great new ideas to help innovate and keeps up with business developments.”
Fahad G.
Client
Your content engine in three steps
We do the heavy lifting. You show up, talk, and go back to running your business.
Research & Strategy
We spend 10-20 hours researching your niche, competitors, and audience. Then we find your winning format and map out exactly what to post, how, and why.
- 10-20 hours of niche-specific research
- Winning format & template identification
- Angle mapping & content positioning
Script & Record
We write your scripts and talking points. You record from wherever you are. We coach you on exactly how to shoot it so every clip is usable.
- Script templates & talking points prepped for you
- Remote recording guidance (on-site with Fly-Out plan)
- Coached on exactly how to shoot for maximum impact
Post-Production & Growth
We edit, repurpose, and publish your content. Short-form is our specialty. Every month we review performance and double down on what's working.
- Short-form editing, captions & publishing
- Cross-platform distribution
- Monthly analytics & performance reviews
Not ready for a call?
Not ready for a call? Steal our 48 Laws of Content Marketing
The playbook we use to plan, write, and design content that builds authority and drives leads. Free.
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Common questions
Who actually writes my LinkedIn posts?
How do carousels fit into this?
How much of my time does this take?
How fast will I see results?
Do you handle strategy, or just the writing?
What if I don't know what to post about?
Can this actually drive leads, not just likes?
Founded & led by
Benjamin Chua (BenChuchu)
Founder and CEO of Trueframe. 9 years building businesses (started at 16), tens of millions of views generated, and 8 figures in revenue created for the founders and brands he works with. He builds the content systems Trueframe runs.
Related reading
Why Your LinkedIn Gets Views but No Leads (And How to Fix the Funnel)
Plenty of impressions, no booked calls. The problem is rarely reach. It's that there's no funnel underneath the reach. Here's the five-part fix we use to turn LinkedIn views into pipeline you can trace.
Read the breakdownHow Adam Robinson Bootstrapped RB2B to $5M ARR With a LinkedIn Account
Most founder-led marketing case studies hide the numbers. Adam Robinson publishes his P&L on LinkedIn every month, which makes him the most documentable example of a founder brand that became a SaaS growth engine. Here's the funnel, the timeline, and the parts of the story the highlight reels skip.
Read the breakdownYour pipeline won't build itself.
You're already the expert. We just make sure everyone else knows it too. Pick a time below and let's map out your content engine.
No commitment. No pitch. Just a real conversation about your content.